Unified Product Viability Report · June 2026 · Confidential
Autonomous Follow-Me Cargo Wagon — From Prototype to Market
Recommendation: PROCEED to Stage 2 — with conditions. Commit approximately $20,000–$47,000 to build a single load-capable development prototype for the small-farm harvest assist beachhead.
Follow Me Wagon proves that GPS-based (plain GPS) follow behavior works on commodity hardware. The current v1 chassis (5 kg static maximum) is a behavior demonstrator, not a platform capable of carrying commercial payloads. The design can carry real payloads if it is further developed into a full product.
The recommended beachhead is small-farm harvest assist. Small-farm growers pay $30,000–$150,000+ for enterprise agricultural robots or carry bins by hand. Nothing purpose-built exists between zero and $30,000 for sub-100-acre operations. At $3,500 purchase price, approximately 1.5-season payback at $20/hr recovered labor.
Top three risks requiring resolution before commercial deployment:
The original concept was a personal general-purpose cargo wagon. Short-range methods were evaluated and ruled out: closed Ultra-Wideband (UWB) ecosystems from major phone makers, Bluetooth Low Energy (BLE) RSSI ranging (physics-limited in real environments), and custom UWB (high R&D cost). GPS (plain GPS) was the workable fallback. The phase-based time-locked-arc controller suppresses GPS (plain GPS) noise-induced over-rotation. This proves the behavior on a hobby platform but does not prove commercial utility or payload capacity.
| Segment | Addressable Opportunity | Confidence | Entry Timing |
|---|---|---|---|
| Small-Farm Harvest Assist (Beachhead) | $75M–$400M rough upper bound | LOW | Stage 2 |
| Elder / Mobility Assist | Sub-use within $3.4B narrow assistive robotics market | MEDIUM | Stage 3+ |
| Golf Autonomous Caddy | ~$320M (saturated with superior incumbents) | LOW | Future-state only |
The data compelled redirection to small-farm harvest assist. The buyer’s decision is ROI-grounded. No direct competitor occupies the $2,500–$8,000 price tier. Enterprise competitors price at $30,000–$150,000+.
The original intent was personal cargo. The v1 payload ceiling is below every identified use case, and the personal cargo segment already has an active incumbent (Piaggio Gita) with superior architecture. The data pointed to small-farm harvest assist — ROI-grounded buyers, a confirmed price gap, and no direct incumbent at the small-farm tier. The redirection is a strength of the process. Personal cargo is correctly sequenced as a Stage-3 expansion path.
The target customer — “Rosa” — operates a small commercial vegetable farm (15–80 acres). She makes capital equipment decisions with direct accountability to harvest economics. At $3,500, payback is approximately 1.5 seasons at $20/hr labor recovery. Her Willingness-to-Pay (WTP) sweet spot is estimated at $2,500–$4,500. Positioning: purpose-built for harvest carry-assist, priced as recoverable capital equipment, sized for sub-100-acre economics.
At 1,000-unit scale with a purpose-built chassis, unit economics approach breakeven on direct cost of goods sold. The single largest lever is chassis cost compression.
The v1 hobby chassis cannot be modified or reinforced to serve commercial use cases. It must be replaced entirely.
| Risk | Status | Mitigation |
|---|---|---|
| Obstacle Collision / Safety Gate | Critical | Integrate the HC-SR04 ultrasonic distance sensor (to detect obstacles ahead and automatically stop the motors) + hardware E-stop before any trials; obtain product liability insurance |
| Chassis Cost Does Not Compress | High | Hard RFQ from ≥2 manufacturers before Stage 3 capital commitment |
| RTK (corrected GPS) Correction Source Unavailable | High | Physically validate NTRIP (Networked Transport of RTCM via Internet Protocol — a service that provides real-time GPS correction data over cellular) coverage at actual target farm locations before hardware order |
| Grower Adoption Slower Than Projected | Significant | Minimum 3 conditional purchase commitments from Stage 2 field trials before Stage 3 |
Cybersecurity must be hardened before any deployment beyond a closed home network.
Piaggio Gita is the only shipping follow-me cargo product with meaningful presence. It uses vision-based person tracking (superior to GPS coordinate following) and carries 20–40 lb. The golf caddy market is saturated with technically superior incumbents. No direct competitor exists in the small-farm $2,500–$8,000 price tier.
Recommendation: PROCEED to Stage 2. Stage 3 production capital is not justified until five gate criteria are satisfied (prototype carries ≥20 lb on real terrain, RTK/corrected GPS accuracy validated in target fields, minimum three growers express conditional purchase intent, manufacturer RFQ for chassis cost, and scoped engineering estimate received).
Five concrete 90-day next steps: